Part of the ongoing Big Tech's War on Users series. A follow-up to Jensen's New Math. On May 5th, while the tech press was busy looking elsewhere, NVIDIA quietly announced something that got a fraction of the attention it deserved. No leather jacket keynote. No packed auditorium. Just a press release, a startup nobody'd...

Apple's Privacy Is Now Underwritten by Google and Nvidia. Let That Sink In. Part of the ongoing Big Tech's War on Users series. Apple Intelligence and a smarter Siri sounds great in a world where it's your choice, your hardware, or at worst a server sitting effectively next to the iCloud you're already trusting. It...

He Didn't Get the Memo. Again. Jensen Huang was at Computex 2026 this week, and he had a big day. Several big days, actually. Let's go through them. First, he told the room that AI reducing jobs is "complete nonsense." His evidence? Software engineers are being hired more because AI makes them more productive....

So Jensen Huang walked on stage at Computex 2026 in Taipei today — same leather jacket, same big energy — and announced something nobody quite saw coming from the guy who's been busy cornering the AI datacenter market: Nvidia's first ARM-based PC chip. The RTX Spark superchip — also referred to as the N1X (not the...

When I started this series I figured I'd be documenting slow burns. The gradual squeeze. The quietly updated terms of service. The feature that disappears in a patch note nobody reads. Nobody told Nvidia. Hello Phobos.                                                       Over the past week I wrote about Jensen's...

It's been a couple of days and I thought perhaps we'd move on — next entry in Big Tech versus users, something for my server, maybe even touch on Microsoft promising to make Windows 11 better (which I'm still liable to circle back to, because that is a whole thing in and of itself). Instead, this happened today. So...

The AI economy is reinventing the company town — minus the black lung, plus the keynote presentations. Look, I know. Three days in a row. But when the CEO of Nvidia spends a single keynote publicly constructing the exact economic trap I've been warning about — and the coverage keeps revealing new layers all week — I'm...

Remember when I wrote about the AI bubble making your gaming PC more expensive back in February? I warned that AI infrastructure spending was going to have real consequences for gamers—that the same companies hoarding memory chips and GPU production capacity were going to squeeze consumers out of the market. Well,...